Case in point: Kainos – why investment news is about more than money

Funding and investment stories provide a great opportunity for brand building and establishing credibility. Money sells, right? But journalists are bombarded with funding news at every turn – you need a really good story behind the numbers to get noticed.

Our client Kainos made a strategic commit...

An interview with Simon Quicke, Editor at MicroScope - Part 2.

As part of our 25th birthday celebrations, we’ve sat down and recorded interviews with some of the journalists that we have worked with for over two decades.

In part two of our interview with Simon Quicke, Editor at MicroScope, he shares his thoughts on how the IT channel has evolved in the past 2...

25 years and still going…

Anyone that knows me might be surprised to see me blogging. In fact, both Ana and I are much happier writing for a client than for ourselves. But we thought we’d make 25 years an exception. I was asked to reflect on the last 25 years, what our biggest achievement has been and what is our ‘secret sau...

An interview with Simon Quicke, Editor at MicroScope - Part 1.

As part of our 25th birthday celebrations, we’ve sat down and recorded interviews with some of the journalists that we have worked with for over two decades.

Our second interview is with Simon Quicke, Editor at MicroScope. In part one of his interview, he shares how he ended up working at MicroSco...

An interview with Karl Flinders, Chief Reporter at Computer Weekly

As part of our 25th birthday celebrations, we’ve sat down and recorded interviews with some of the journalists that we have worked with for over two decades.

In our first interview, Karl Flinders, Chief Reporter at Computer Weekly shares how the tech media has evolved over the years, alongside an...