Couchbase appoints Spark Communications for Pan-European six figure brief to drive awareness and support the company’s rapid growth

Digital innovation and customer experience are two of the major industry buzzwords of the day which is why we are particularly excited to win Couchbase, a NoSQL database, as its customers are truly changing the way we all engage with companies by using data in innovative ways. We will be running a...

Bromium selects Spark Communications for six figure UK PR brief, global PR strategy and content

We are seeing a bit of a trend at the moment where more and more US companies are asking us, rather than a US agency, to lead their PR efforts globally.  That’s exactly what has happened with Bromium, who we’ve just added to our list of security clients. It’s a six-figure brief to look after UK PR...

Clearing The Air: Why Japan Is Lifting The Lid On Simpler Language

Clearing The Air: Why Japan Is Lifting The Lid On Simpler Language

In PR, we’re (ideally) taught early on that clarity is everything. In that light, the announcement by Japanese toilet seat manufacturers that they’re standardising control icon, which has been seen in some quarters as an amusing...

The Proof of the Pudding: how Spark won GMC Software

We’ve just won a new client GMC Software after a trial project. We’ll be running UK PR and supporting the rest of Europe with content, helping the company to move into new markets and target different stakeholders. With more than 1,600 clients worldwide, GMC is leading the charge in ensuring busin...

Sex, alcohol and chocolate – the key to PR success?

Working in B2B technology PR it’s fair to say that some of the news we talk about – although important – isn’t necessarily hugely sexy. Thus, sometimes we must be quite creative in how we help our clients get the best exposure possible. We recently had a huge amount of success for our client iPass w...