Phone Fear

Those of you that know me might be saying “oh no not this old rant again…” but a couple of comments on Twitter and a posting on LinkedIn made me think about the age old discussion about PRs not using the phone. It was interesting to see that most people still thought phone-based communication is ess...

Mix-it-up

As a ‘has been’ / wannabe DJ, the concept of mixing is firmly embedded in my psyche – switching from one tune to another by controlling the pace and rhythm of each individual track (http://tiny.cc/x0jlo - pretty good basic explanation).

I’m sure that like me, most people have accidently applied...

Beware what you tweet

Last week, the journalists and PRs on Twitter were abuzz after games publisher Take2 parted company with public relations firm The Redner Group following an ill-thought tweet from its founder: http://bbc.in/mF6jEj.

As someone who has worked in PR for over 11 years (yes that long!) it did get me...

How NOT to do media interviews

BlackBerry’s chief exec, Mike Lazaridis who stormed out of a BBC interview following ‘inappropriate’ questioning recently fuelled major debate amongst the journalist, blogger and PR community. Twitter was inundated with peoples’ views on this high-profile media mishap, with blogs quickly emerging so...