Just a handful of stats can go a long way with effective storytelling in tech PR
At Spark we pride ourselves on the research work we do with many of our clients, from designing questionnaires and writing research reports through to pitching the findings to media. It’s a topic we’ve blogged about many times in the past, whether it’s using consumer research for ‘National Sickie D...
Continue reading...Why I chose Spark (again)
At the end of last year, I returned to Spark, almost three years after leaving. In between, I had a number of interesting and varying roles, from large consumer agencies, to working in-house, and even running my own consultancy. Each of these roles had their pros and cons.
The large agency was fu...
Continue reading...Shotguns, Banks and Hot Tamales – The Spark Summer 2022 Teambuilding Day
There are lots of ways to build a team. Denzel Washington used rigorous physical training and long runs to Civil War-era battlefields. George Clooney and Sandra Bullock did it by apparently calling round all their famous pals. At Spark, we like to build our team by supporting each other, recog...
Continue reading...Spark Communications wins six figure UK PR brief with fraud experts Outseer
We’re excited to announce that after an initial 6 months project, we’ve been appointed by Outseer, to manage its UK programme. Outseer, an RSA company, is the leader in payment authentication and monitoring solutions, and the brief will see Spark develop creative campaigns and written content, hel...
Continue reading...World Blood Donor Day: A-Positive experience for the Spark team
You might remember Andy’s blog post about our plans for the World Health Organization’s World Blood Donation Day – well, we put our money where our mouths (or arms!) are when the big day finally rolled around last week. Despite having a lot on our plate(let)s this month, snagging some top media...
Continue reading...