Welcome to New York! Spark steps challenge 2023

I can’t quite believe I’m typing this, but here goes – we’re all off to New York. And we’re getting there by foot. Thankfully the trip won’t be quite as brutal as it sounds – let me explain.

For our ‘Welcome to New York’ steps challenge, we’ll be using a step tracker app on our phones in March, aiming to collectively walk as many steps as it would take to get from the Spark office in Central London to the Statue of Liberty in New York City. If we can make it there (we’ll make it anywhere), Spark will donate £700 to a charity chosen by the person who clocks the most steps.

It’s a long way (almost seven million steps), but we’re feeling confident after smashing our target of 5 million steps in a similar challenge last year – especially as the agency has grown in number since then, giving us more boots on the ground.

Last year we had great fun tracking steps doing everything from dog walks to dodging sharks while swimming in the Indian Ocean – I can’t wait to see what the team gets up to this year on our journey to New York City. We’ll be posting updates from the team on social media across the course of March, as we get active in support of a good cause. Watch this space!