An Interview with Phil Muncaster, News Reporter at Infosecurity Magazine - Part 2

Continuing our series of video interviews, we sat down with technology writer and Infosecurity Magazine reporter Phil Muncaster.

In the second part of our three-part interview series, Phil discusses the pitfalls of "ambulance-chasing" PR tactics and explains why sending insightful, meaningful comments strengthens trust between journalists and PR professionals. He shares advice on how agencies and vendors can genuinely demonstrate thought leadership, and why human, authentic interactions always outperform generic outreach.