Continuing our series of journalist video interviews, we spoke with Dr David Cox, a neuroscientist by background and a specialist health/medical journalist. David’s work has featured in publications including New Scientist, the Telegraph, the BBC, the Guardian, NBC News, and WIRED.

In this second of a three-part video series, David reflects on how health and lifestyle journalism has changed, and why the business model behind it is reshaping the stories that actually get commissioned.

In this video, he discusses:

– Why the economics of journalism have transformed what gets covered
– How AI has reshaped the way publishers reach and retain readers
– Why science and innovation stories are harder to place than they once were
– The growing dominance of consumer health in today’s coverage