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When we kicked off this year’s Spark Steps Challenge, I don’t think any of us had factored in quite how hot May was going to get. The south had six consecutive days above 30°C and, on 25th May, Kew Gardens recorded 34.8°C, making it the UK’s hottest day in May on record. Naturally, when I…

As conversations around literacy and reading gain momentum during the UK’s

With the brighter months finally here, we’re embarking on our next Spark Steps Challenge. Across the course of May, we’ll be logging steps on our phones and smartwatches, working towards a goal of 4,500 miles. If we hit the full distance, Spark will donate £750 to a charity chosen by the person who walks the…

We’re pleased to announce that we’ve been appointed by

When a cybersecurity vendor is hacked, the impact goes far beyond the technical incident. How customers, partners, and the wider market respond in the days and weeks that follow can have a far greater long-term impact than the breach itself. To better understand how breaches affect buyers – and what security vendors can do to…

The 2025 Spark Bake Off ran across five weeks of creative challenges, with the team taking part in friendly competition culminating in a grand final. This year, we introduced a community focus by collecting donations for the

With autumn rolling in, the nights are getting colder, but our ovens are warming up. Yes, that’s right: Spark’s Bake Off is back. Our friendly competition – inspired by the Great British Bake Off – returns better than ever for 2025. Last year saw everything from Japanese-inspired treats and café-worthy morning buns to the surreal…

We’re pleased to announce that we’ve been appointed by

We’re pleased to announce that we’ve been appointed by

In May, we embarked on another ambitious journey as part of our annual Spark Steps Challenge, this time tracing the legendary Silk Road. Our goal? To collectively walk 4,000 miles, following the ancient trade route from Chang’an, China, all the way to Istanbul. The Silk Road was more than just a pathway for goods, it was…