Last month, my family and I finally took the great leap into the 21st century and signed up for an unlimited home broadband contract. While the main difference has been an increased willingness to always use the HD option on iPlayer, it’s also meant that working from home is now near-identical to working from the [...]
Author Archives: dominic
Jobs for the boys (sorry…)
In the PR world, you can’t really hide from the news if you want to do your job. As a result, Steve Jobs’ decision to step down as the CEO of Apple was pretty much everywhere. I’m not going to commentate directly on what Jobs apparently moving to a slightly different role within the company [...]
End of Days
It has been fascinating to chart the final days of an icon of capitalist success since its heyday in the 1980s. It seems a shame to close it down but, despite how much we might disagree with them, presumably those in charge must have had their reasons. Yes, we can point fingers and name names [...]
Painting a thousand words
PR is painted as, essentially, a discipline of words. From developing and perfecting messaging, to helping create the collateral that will drive that message, to actually convincing others of the message (with any luck successfully); it’s our use of language that is put to the test and that helps us stand out. However, this doesn’t [...]